About

'Totally Worth It' gathers under one roof the best brands that will create passion and reaction from retailers, consumers and press. Selling a beautiful timepiece or jewel does not stop at the payment but carries through the life of the product. The team at 'Totally Worth It' prides itself on its superior customer service. Our goal is to make the client happy in all aspects. Play

Philosophy

The name says it all, motto, credo, philosophy, and raison d’être. The brands distributed by TWI in North America are all 'Totally Worth It’: Laurent Ferrier, Linde Werdelin, Ressence, Rudis Sylva, Romain Jerome, Dodane and Triton.

The concept is to gather under one roof the best brands that will create passion and reaction from retailers, consumers and press. Tough times provide opportunities for the small but experienced professionals to distinguish themselves and grow; while confusion reigns and existing leaders ponder on their next step to maintain dominance.

'Totally Worth It’ will grow through service, organization, better (superior) products and dedication to its craft in order to provide extraordinary products to consumers with taste through passionate retailer.

Background

  • Alexis Sarkissian Alexis Sarkissian

Alexis Sarkissian has been involved in the watchmaking scene for 2 decades after a BS in Finance and an MBA in the US. He started his career in his native Switzerland working for Piaget where he was responsible notably for the Asian, Swiss and Middle-Eastern markets. His is very familiar with Japan where he lived 3 years with his family.

His transition in early 2004 to NY was made through the most incredible high-jewelry firm ever. The ability to mold a brand into a class structure from the unique sales approach to its own boutiques was as high a luxury experience one would ever have.

Most recently he is credited with the commercial turnaround of Roger Dubuis in North America - his second home. Together with the Swiss headquarter of the brand, he addressed all local after-sales issues and obsolete inventory of retailers and re-established commercial, marketing and communication presence.

Some of the things said about him are “always accessible, honest thinker, fun, sharing and hard working”. He is a loving father of three young children and married for 31 years to a saint! His current endeavors all are in the watch world but his secret passion is in the motorcycle universe…

  • Jennifer Sarkissian Jennifer Sarkissian

Jennifer Sarkissian learned, at an early age, that timing is everything. Today, after circling the globe from Pennsylvania to Geneva, Tokyo and then back to the US to settle in NYC then Summit, NJ, she created TWI together with Alexis.

She held several top positions in Communications and Finance in Europe, she has a strong business/communication background. As part of the World Gold Council she managed the “Gold Demand Trends” publication and major ad campaigns as well as all Executive Meetings of the top gold mining companies throughout the world. At AT&T International, she worked on massive communication budgets. Finally, as part of one of the most successful and underground private banking operations, she experienced the latest worldwide trends from Google to Starbucks right from their start.

Having launched and managed the Swiss watch magazine GMT XXL successfully in North America for five years and then moving on to promote a more intellectual magazine - Watch Around, Jennifer has been a specialist in the watch industry. Over the years, she has seen both sides of the watch/jewelry retail equation. She has a firm grip of what a luxury consumer wants and what a distributor/retailer needs to do in order to have a positive experience for all.

Jennifer loves all things turquoise, collecting antique Persian silver and raising her three children that she adores more than anything. She loves to travel and hopes to be reincarnated as a Greek Goddess in her next life.

Alexis Sarkissian has been involved in the watchmaking scene for 2 decades after a BS in Finance and an MBA in the US. He started his career in his native Switzerland working for Piaget where he was responsible notably for the Asian, Swiss and Middle-Eastern markets. His is very familiar with Japan where he lived 3 years with his family.

His transition in early 2004 to NY was made through the most incredible high-jewelry firm ever. The ability to mold a brand into a class structure from the unique sales approach to its own boutiques was as high a luxury experience one would ever have.

Most recently he is credited with the commercial turnaround of Roger Dubuis in North America - his second home. Together with the Swiss headquarter of the brand, he addressed all local after-sales issues and obsolete inventory of retailers and re-established commercial, marketing and communication presence.

Some of the things said about him are “always accessible, honest thinker, fun, sharing and hard working”. He is a loving father of three young children and married for 31 years to a saint! His current endeavors all are in the watch world but his secret passion is in the motorcycle universe…

Jennifer Sarkissian learned, at an early age, that timing is everything. Today, after circling the globe from Pennsylvania to Geneva, Tokyo and then back to the US to settle in NYC then Summit, NJ, she created TWI together with Alexis.

She held several top positions in Communications and Finance in Europe, she has a strong business/communication background. As part of the World Gold Council she managed the “Gold Demand Trends” publication and major ad campaigns as well as all Executive Meetings of the top gold mining companies throughout the world. At AT&T International, she worked on massive communication budgets. Finally, as part of one of the most successful and underground private banking operations, she experienced the latest worldwide trends from Google to Starbucks right from their start.

Having launched and managed the Swiss watch magazine GMT XXL successfully in North America for five years and then moving on to promote a more intellectual magazine - Watch Around, Jennifer has been a specialist in the watch industry. Over the years, she has seen both sides of the watch/jewelry retail equation. She has a firm grip of what a luxury consumer wants and what a distributor/retailer needs to do in order to have a positive experience for all.

Jennifer loves all things turquoise, collecting antique Persian silver and raising her three children that she adores more than anything. She loves to travel and hopes to be reincarnated as a Greek Goddess in her next life.

Overview of Services

Just as pre-sale service is important, post-sale service is essential as it is the essence of luxury. Selling a beautiful timepiece or jewel does not stop at the payment but carries through the life of the product. How many times have you had to deal with poor service and could have kicked yourself for having put up with it. Well, luxury is exactly the opposite.

The team at 'Totally Worth It' prides itself on its superior customer service. Our goal is to make the client happy in all aspects. Communication with the client during a repair period is critical. Getting the repair done in an appropriate time period is critical. Having the product returned properly is critical. Making sure the client is ultimately happy once they have received the repair is also critical. Of course, some new or special timepieces requiring a particular knowhow cannot be serviced in the US by the top watchmakers we use. Hence, we have to speed up the process of return and influence the brand to hurry the repair in their repair lines.