'Totally Worth It' was created by Alexis’ intuitive wife, Jennifer in 2004 who came up with the name and logo. She inconspicuously placed a turquoise eye to chase away negative vibes…
The name says it all, motto, credo, philosophy, and raison d’être. The brands distributed by TWI in North America are all 'Totally Worth It': Linde Werdelin, Dodane, Ressence and TF Est. 1968 Accessories.
The concept is to gather under one roof the best brands that will create passion and reaction from retailers, consumers and press. Tough times provide opportunities for the small but experienced professionals to distinguish themselves and grow; while confusion reigns and existing leaders ponder on their next step to maintain dominance.
'Totally Worth It' will grow through service, organization, better (superior) products and dedication to its craft in order to provide extraordinary products to consumers with taste through passionate retailers.